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Loyalty Round-Up

loyalty round up

New Programs

There’s no better compliment or endorsement of our program results than when a client expands their program to target additional customer segments. Keystone Automotive Operations recently asked us to create a new program for their RV business: 

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New Clients

After the initial shock of operating in the pandemic wore off a bit, many companies moved forward with their reward program plans for 2021. 

MAXAM Tire

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Maxam’s program is designed to drive awareness and pull-through with select dealers across North America. Dealers earn various point values tied to each eligible SKU and can redeem points for a wide array of rewards, including Maxam-branded apparel & merchandise. 

ITP Tires

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Carlstar’s ITP program is based on Lift & Shift’s Distributor Data Direct™ platform, where Lift & Shift enables manufacturers using two-step distribution to reward down-stream customers. We pull sales data directly from key distributors (under a NDA) and aggregate it into standardized sales data we use to operate the reward program. 


We welcome both MAXAM and ITP to Lift & Shift!


New Platform Features

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Over the years, the two most common questions we’ve heard from prospective clients are, “What will the program cost be?” and “What impact will it have on my business?” The answers to these questions can be as different as the companies in question. 


To that end, we’ve developed a robust program impact calculator that uses a company’s historical sales data, along with program growth and strategic goals to calculate approximate program costs and results. As part of this process, we draw on our vast experience and client program averages to help deliver accurate forecasts on program sales impact – and program ROI.


Contact us to set up your own customized Program Impact & ROI strategy session.


Program Impact Case Studies

Here are a couple of examples of Lift & Shift clients experiencing dramatic impact with their program results:

Tire Distributor

A row of tires sitting on top of each other on a rack.




This Tire Distributor saw a 16.8% increase in 2020 sales and a 35.4% increase in sales over 5 years. Read more…

Fluid Handling Manufacturer and Distributor

A coupon that says bonus offer up to 5x points on fusion proconnect

Launching a new product is challenging at the best of times, especially if it disrupts long-established practices. Our client, a large manufacturer of fluid handling products, had just such a challenge and used their rewards program as part of their go-to-market strategy to promote the adoption of the new product among some of their most important users. Read about their impressive results...


Blog Round-Up

Using B2B Reward Programs to deliver sales growth during the pandemic

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B2B companies can realize excellent sales growth with loyalty programs even when a pandemic causes economic upheaval. Read article...

Turn your reward points into charitable gifts

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As we all deal with the impacts of the COVID-19 pandemic on our personal and professional lives, it’s easy to feel sorry for oneself a bit (or a lot) – but it’s important to remember there are many other people who are far worse off right now, and they could use our help. Read article…

The differences between B2C and B2B loyalty programs

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Some may think that all loyalty programs are the same. While B2B loyalty programs may have some similarities to their consumer cousins, they are also distinctly different. Read article…


Find Us on YouTube

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We have created a series of short videos to help educate companies about the benefits of B2B Reward programs and working with Lift & Shift.

How does a lift and shift loyalty program work ?

"How Does a Lift & Shift Loyalty Program Work?" illustrates how our experience and expertise in B2B loyalty programs have fine-tuned how we get your customers to spend more with you.


Subscribe to our YouTube channel for updates.

Looking to create or

improve your program?

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