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When the Going Gets Tough, a Customer Loyalty Program Gets Sales Going

The pandemic changed the way many of our businesses function. Many have been challenged by shrinking sales due to lockdowns and supply chain disruptions. Your customers are still looking for product, so make sure you are the preferred vendor they look for when they want to make purchases.


A loyalty program will keep your business top of mind with customers

Rewarding loyal customers will increase your odds of capturing whatever spending they are doing. It’s an excellent way of saying "thank you;” is far more effective than deep discounts or rebates; and causes no long-term margin erosion.

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Benefits to consider

  • A Lift & Shift reward program makes use of your customer sales data to identify sales gaps or opportunities.
  • Program reward values can be easily customized to reflect different customer types or sales goals. Many of our clients actively use rewards to incentivize online account set-up and orders.
  • Programs are performance-based, so you only reward the sales behavior you want to, which assures incredible program ROI.
  • The program is fully managed by Lift & Shift. We are experts at structuring, building and then running our clients’ programs. All you need to do is tell us what you want to accomplish, and we do the rest so you can focus on the bigger sales picture.

 

Do it all from your home office 

Lift & Shift works with clients throughout North America, and we are experienced at rolling out our cloud-based program anywhere, so we can work with you and your sales team, no matter where your work is based.

 

  • We can set up a fully customized, best-in-class customer reward program in as little as 8 weeks and roll out the program remotely via email, your website, and social media.
  • Set-up costs are affordable. Most program costs are performance-based rewards tied to your sales objectives.
  • Your sales team can easily use the reward program as a highly effective sales tool, whether they visit their customers in person or via Zoom – and rewarding a buying customer is always a positive message to convey.

Dan Benoit, Lift & Shift’s President, presented a webinar on this topic in May 2020, in the early stages of the pandemic, where he explained how your company can launch a performance-based customer engagement program that leverages your customer data goldmine to remotely boost customer engagement and sales. While the pandemic may be over, its affects linger and his recommendations still apply.

WATCH THE WEBINAR

This webinar was recorded May 19, 2020.

Looking to create or

improve your program?

We can help!

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