Lift & Shift Loyalty Powers a Revitalized Distributor Rewards Program for Transtar
October 17, 2024
Transtar Autobody Technologies, a leading value-based provider of body shop solutions in the automotive aftermarket, has partnered with Lift & Shift Loyalty to elevate their existing distributor rewards program. After finding that their in-house efforts were not yielding the desired outcomes, Transtar sought a partner who could seamlessly integrate strategic sales initiatives—especially the introduction of a new product line—into their program's framework.
Lift & Shift was selected to spearhead a refreshed, bilingual program designed to drive higher volume purchases. The new tiered incentive structure aligns with Transtar’s growth objectives, rewarding distributors as they contribute more significantly to the business or make key purchasing decisions.
Transtar was particularly impressed by Lift & Shift Loyalty’s robust data analysis capabilities that enable personalized program goals and rules for each channel partner. By tailoring rewards and incentives based on these data-driven insights, the program aims to cultivate long-term distributor loyalty while enhancing purchasing behaviors that align with Transtar’s strategic priorities.
About Transtar
Transtar Autobody Technologies manufactures a full range of products that make repair, refinish and detail work faster and easier, while adding beauty and durability to the result. Established in 1928, Transtar is a segment of Axalta Coatings with an entrepreneurial spirit and a dedicated and growing group of people that are driven by service and product excellence. Transtar works to help its customers and partners succeed. Their products are available anywhere in the world through their global system of authorized distributors. To learn more about Transtar, visit their website at www.tat-co.com.
About Lift & Shift
Lift & Shift offers a powerful B2B reward platform that can help your company leverage its sales data to drive incremental purchases with customers and channel partners or motivate sales staff. We work with manufacturers, distributors, and service providers to analyze sales data, identifying purchasing gaps and other valuable targeting opportunities.
We create and deliver highly relevant offers to customers, in-house sales staff, or sales associates, motivating your target audience to respond, using a wide array of appealing reward options as influencers. Our performance-based reward structures deliver an unparalleled return on investment, with absolutely no wasted budget.
Our customizable reward platform enables clients to easily benefit from a robust loyalty reward program. It's affordable and includes Lift & Shift’s turnkey, professional program administration. We take care of everything so you can focus on your key initiatives.